
We can reach millions of people just with one post if we do it right; you know that already. But we need to be prepared to create amazing content because the attention span of people is so short now that it is very difficult to capture their attention. You need to be creative. You need to know what you are doing.
So let’s see what kind of content you can create. How many of you have video testimonials from clients? Go out and take more. When you have a satisfied client, tell the client, because some people don’t like to be in front of the camera, while other people are killing themselves to be in front of the camera. Tell them, “You are satisfied. You give me all this credit. Can you say that in front of the camera? Because I want other people to see that you’re satisfied.” Do that. You are missing a big opportunity if you are not doing that; it’s very easy.
Second, you can create articles. Now, if it were before 2023, I would tell you that it would be difficult to create articles. You need to write, you need to have the inspiration, and you need to find the topic. But now with AI it’s so easy. You just go to ChatGPT and ask for what kind of topics in the specific market that you want, and you can have thousands of articles in one second.
You need to find a specific market. Go to social media groups for this market and start sharing articles so that they will start getting to know you. I’m going to show you how you can give them something called a “landing page” so that you can start collecting thousands of prospects and you can reach them, bring them to a webinar and sell them sooner.
The message is: If they can see you, they can trust you. Remember that. They want to see your personality; they want to see your vibes because you are not going to get along with everybody. You know that. Not everybody will like you, but some of them are going to like you because they’re going to see you. And if they see you, communication is easier. If you share your message, if you share your story, if you share your principles, if you share useful information, if you make them laugh, if you keep them company, if you do all that, you will be their go-to person, and they will trust you to do business with you.
I’m going to show you an AI function of Canva that can help you create 100 posts in less than five minutes. [visual]
The process is this: Go to ChatGPT, and first ask, “I want to target market single mothers.” Let’s say this is one specific market: “Give me 10 viral topics for this specific market.” It will give you the topics. Then, “Write a two-minute or one-minute script for me to say that on the video.” And you have your script now. You correct it a little bit. If you don’t like it, you ask ChatGPT to make it a little better or to make it more humorous. You know how this works, and now you shoot it.
There is this thing called Teleprompter that is a free phone app. I’m going to show you how it works. You open it, and then in the plus button you compose a new script. You copy the script off ChatGPT or whatever script you have, and you paste it here. [visual]
I was visiting Philadelphia, and I was by the statue of Rocky and I asked ChatGPT, “Write me a 30-second video, something motivational around the Rocky statue.” It gave me the script. I looked at the camera, and the text was here. I clicked “record,” I clicked “start,” and I was recording a video with this script with Teleprompter. You can do that.
Now I’m going to show you in less than five minutes how you can make, with Canva, 100 posts for the next three months. You can make one post a day.
I have a prompt, and I’m going to read it to you. I’m opening ChatGPT very fast. The prompt says, “Act as a top marketing expert in motivational quotes. Write 30 motivational quotes about a successful life in business. Put the quotes in a table with three columns. One column contains the number of quotes, one to 30. The second column contains the quotes. The third column contains the quote author, example quotes. Make them 15 words or less.”
If you have some quotes that you like, you can give an example so that it will make this kind of quote.
If you have the paid version of ChatGPT, you can ask it to export it to an Excel file. If you don’t, just copy and paste them. Export to Excel, check. Now, it’s going to export it, it’s going to analyze, and it’s going to give me an Excel spreadsheet.
Let it work and then go to Canva. I created a blank post. If you don’t know how to use Canva, go to a YouTube video and learn. You need to know how to use Canva. It’s the best tool out there.
Let’s say I want quotes. I can go to the search line and say, “Quotes.” [visual] It will give me relevant designs. You can put in your logo. I’ll just put my face. The trick is to go to this line and go to “bulk create.” I click and say, “Enter data manually.” I clear the table, and I paste the 30 quotes. Then I click “done.”
I’m going to make the font a bit smaller, and I’m going to go to “connect data.” And I’m going to connect the author and the 30 quotes. So now I’m going to click “continue,” and the magic happens: 30 pieces of content. You can download them one by one, with different quotes and with the author and everything.
This way you can create any kind of videos. If instead of a quote or a post, you want to create a video, you can create 30 shorts for YouTube. That’s how you can create bulk content.