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Understanding the new ways clients and prospects are using social media is a must for innovative financial advisors. Washington shares what you need to know to stay ahead of the curve, including what clients’ changing needs and behaviors means for your business and how to discover the latest social media networks that will impact your ability to market your services in your country.

Understanding the new ways clients and prospects are using social media is a must for innovative financial advisors. Washington shares what you need to know to stay ahead of the curve, including what clients’ changing needs and behaviors means for your business and how to discover the latest social media networks that will impact your ability to market your services in your country.

Constant technology innovation and a changing consumer marketplace were already impacting the financial services profession. Then the pandemic arrived, and the scrip got flipped upside down. Technology strategist and futurist Crystal Washington shares how embracing technology’s influence on us, implementing social media trends into your business and wowing clients to gain more referrals will help ready you for future waves of change.