ACE your process
The ancient Greeks said that the goal of oratory is to create a sea of information in a drop of language. This talk is designed to help you speak with more power and effectiveness, and write in a way that draws business to you. Welch shares secrets he’s picked up from 28 years of public speaking and shows you how to move prospects to clients. He shares how writing a book or white paper can help you build authority, celebrity and exclusivity among your peers. This will help you clarify your process and clearly define your value proposition, which can improve your conversion ratio of prospects to clients.